Successful brands are leveraging the strength of social media to create brand awareness. This is possible in various ways including the use of custom printed bags. Retail stores make an effort to offer shoppers bags with their logo, brand color, and message. The company can share photos of influential shoppers on their social media accounts. Alternatively, the customers can take selfies with custom printed bags from your store and share them on social media.
Using custom Shopping Bag for social media marketing
Custom shopping bags are a wonderful way to create brand awareness while telling people about your brand. The beauty of using custom bags is cost-effectiveness with the ability to generate brand awareness online and offline. Custom printed shopping bags are 50 percent more effective at evoking greater brand loyalty and motivating a call to action on social media compared to other marketing options.
A well-designed shopping bag portrays likeability and usefulness when introduced to potential customers on social media who end up liking it and desiring to use it. Reusable shopping bags keep reminding customers about your brand while generating brand impressions and spreading the word to potential customers.
How custom shopping bags enhance brand awareness on social media
Getting into Shoppers’ selfies
Printing your shopping bags with a logo get your brand out there including on social media. This ensures reliability and longevity. Shopping bags with your logo boosts brand trustworthiness to people on social media when shared. Shoppers enjoy sharing selfies of their shopping from reputable brands. It is a great idea to find custom printed bags to allow shoppers unknowingly create awareness of your brand when they take selfies with purchases from your store.
Joining your mailing list
You can create a social media promotion by giving away custom shopping bags for customers to give you their email addresses. This is a wonderful trick to build your mailing list. Branded shopping bags at any event including trade show or consumer event drum up interest while allowing interaction with potential customers. This marketing strategy also works well on social media. You can give them as social media giveaways to boost brand engagement. Additionally, this attracts potential customers to your sales funnel.
Social media giveaways
Offering nice looking shopping bags for each purchase entices people to sign up online. Running competitions where you give away selected items packaged in branded shopping bags on social media builds brand awareness. You just have to include items that your potential market will love. A bespoke shopping bag gives customers a tangible item that tells a lot about your brand. This also boosts brand loyalty while giving customers a chance to keep using your shopping bags even after your marketing budget is spent.
Boosts customer relationships
Well-designed shopping bags give customers a stellar experience. People love freebies and remember brands that give them something useful freely. You can offer a free branded shopping bag for each order through social media. The trick is to create a beautiful shopping bag that people would not throw away after first use.
Customers will be very happy to receive their items in the nice-looking bags and are likely to make more purchases in the future. You will always look forward to new brand impressions every time the customer uses your shopping bag.
Establishing a solid social media presence
Offering shoppers custom bags allows building a solid online presence. Your logo on the shopping bags makes your store stand out from the crowd. This puts your business in the eyes of social media users. Eye-catching shopping bags catch people’s interest within a few seconds on social media. This might make them share or like your posts.
Green product
People today are aware of their impact on their environment and always look forward to minimizing it as much as possible. This green-conscious breed of customers is also on social media. A good way to brand about your brand’s green-conscious practices is by throwing it into their faces on social media . Paper shopping bags are growing popular to replace plastic bags with heavy environmental impact.
Luckily, paper shopping bags are easily customizable and come in various options. Let your customers and potential ones realize your brand’s effort to limit environmental impact with the use of green packaging solutions. You can go a step ahead to explain the green customization solutions to create your shopping bags. Doing this entices green-conscious shoppers to support your brand as a reward for protecting the environment.
Support of social media influencers
Finally, you can leverage social media to create brand awareness through influencers . These are people on social media highly respected in a particular industry. Influencers command a huge following and their behavior persuades others to follow suit. You can use influencers to attract customers to your store and build social reach. Sharing selfies holding your branded shopping bags has the potential to attract hordes to your store.
Bottom line
Social media today is a great marketing tool. You can grow build brand awareness on social media with custom shopping bags with influencers and giveaways. This builds your mailing list and boosts customer relationships while putting your brand in the face of potential customers.
